————-——FULL SERVICE BRAND / WEB / SYSTEMS / SEO / MARKETING
PORTLAND WEB DESIGN FOR LOCAL BRANDS, ORGS, AND CREATIVES
Strategic web design builds for Portland entrepreneurs, growing businesses, community orgs, and local creatives that transform scattered digital presences into scalable systems. No agency bloat. No cookie-cutter templates. Just strategic custom web design from a local PDX web designer who’s obsessed with making messy things make sense. Let’s build a digital presence that captures the ambition of your Pacific Northwest brand.
YOU'RE BUILDING SOMETHING MEANINGFUL IN PORTLAND — YOUR WEBSITE SHOULD REFLECT THAT
You're doing it all: growing your organization, serving clients and your community, developing programs, and building partnerships across the Rose City and beyond.
But your website? It's usually the last thing to catch up. Does this sound familiar?
Your digital tools take too much time for too little return.
Your messaging feels inconsistent — strong in some places, unclear in others. Some info is outdated, and you have new offerings or programs you haven’t even listed.
Every launch or campaign feels like you're starting from scratch.
You know your website could be doing more for inbound leads, or community education but you just don’t know what step to take next…
Familiar? You’re not alone, but here's what's at stake: when your web design lags behind your organization's growth, the people you serve hesitate. Potential donors or customers second-guess. Partners move slower. Your website should amplify your impact, not hold it back.
You deserve a website that reflects the strength of what you've built and positions you for your next stage of growth — whether you're running a business, nonprofit, or creative practice.
FROM SCATTERED TOOLS TO ONE CLEAR, SCALABLE SYSTEM
Whether you're running a Portland Oregon startup, leading a nonprofit, building a creative practice, or launching a product line, I design websites and systems that reduce stress, sharpen your story, and make your next stage of growth feel inevitable.
LET’S BUILD YOUR COMPLETE BRAND SYSTEM
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WEB DESIGN
Growth-ready, extremely functional, SEO-optimized, and mobile-friendly websites built to be managed without a developer on speed dial. Squarespace and Wordpress builds available
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BRAND IDENTITY
Custom logos, color palettes, typography, and complete design systems that create instant recognition. Brand guidelines and visual foundations that show up consistently across every touchpoint.
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GRAPHIC DESIGN
Custom illustrated logo suites, social media templates, ad graphics, web banners, promotional materials and design systems that create recognition. Print support available: business cards, brochures, packaging, signage.
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OPERATIONS & SYSTEMS
Invoicing, contracts, CRM implementation, tech stack consulting, and the backend infrastructure that keeps your business running smoothly. Systems that automate the administrative work so you can focus on growth.
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MESSAGING & COMMS SUPPORT
Strategy, content frameworks, and ready-to-use templates for consistent posting. Local media strategies and systems that keep your social presence active without the daily scramble or creative burnout.
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CONTENT & SEO AUDITS / PLANNING
Blog frameworks, keyword research, and ongoing content systems. Strategic planning that helps you get found, build authority, and turn content into a growth channel.
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OFFER ALIGNMENT
Audience positioning and offer structure that makes decision-making easy for your ideal clients. I help refine what you do and who you do it for, so your entire system — from messaging to pricing — actually makes sense.
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EMAIL MARKETING STRATEGY
Sequences, automations, and campaigns that nurture and convert. From welcome flows to launch announcements to donor flows, email systems that work while you focus on everything else.
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INVESTOR & SALES COLLATERAL
Pitch decks, one-pagers, and presentations that inspire confidence. Materials that translate your vision into compelling stories that close deals and secure commitments.
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NAMING & TRADEMARK CONSULTING
Business naming, product naming, and comprehensive research including trademark availability, local market analysis, and SEO keyword strategy. Strategic naming that's legally available, locally relevant, and built to be found.
*I am not an attorney, and do not handle trademark fillings, though I have some awesome local partners that do. -
COMMUNITY & LOCAL IMPACT STRATEGY
Partnership advisement with local organizations, influencer partnership management, pro bono project coordination, community engagement campaigns, and strategies that build your reputation as a committed Portland business.
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STRATEGIC PLANNING & ROADMAPPING
Quarterly planning sessions, growth roadmaps, and ongoing strategic guidance for businesses, orgs, and creatives that need a thinking partner beyond project work. You have big goals, let me help you get there.
HI, I’M LAUREN, A LOCAL PORTLAND WEB DESIGNER
WHO UNDERSTANDS STRATEGY, SYSTEMS, AND SCALE.
I'm not a Portland web design agency with layers of staff and bloated retainers. I'm a seasoned independent consultant who works directly with clients on the systems that move their businesses, organizations, and creative work forward.
Former food media founder turned consultant, I built and scaled digital platforms to millions of readers, sold multiple businesses to investors, and now design systems that help others skip the burnout of patchwork tools. Currently serving on the AMA PDX Board as Director of Agency, connecting nonprofits with pro bono marketing and creative teams, I also prioritize community impact work.
I work with clients 1:1 for all projects. You'll work directly with me — no middlemen, no interns writing your story, no outsourcing to a random Upwork freelancer. Just senior talent who's been in your shoes and knows how to make your brand catch up to your ambition.
MY CAREER VALUES
Impact — Creativity should be a tool for access, not a luxury. I focus on supporting nonprofits, small businesses, and creatives whose work drives real change.
Clarity — Good work makes things simpler, not harder. Whether through strategy, design, or storytelling, I believe the best ideas help people connect and take action with ease.
Sustainability — Organizations should be built to last — ethically, financially, and creatively. I prioritize work that considers long-term growth over short-term trends.
Creativity — I thrive on doing interesting work — exploring ideas, breaking norms, and finding inspiration in the unexpected.
MY MISSION
To follow my creativity wherever it leads — and to champion the artists, creators, brands, and orgs doing the same. My mission is to support, amplify, and equip those reshaping their industries and communities with the tools to make their vision a reality.
CLIENT CASE STUDY: REFRAMING VISION INTO STRUCTURE
Cultivated Space founder, Audra had a clear vision for her Portland, Oregon interior design practice but her brand wasn't carrying that clarity forward. The offer felt abstract, the messaging was hard to pin down, and the visual identity didn't match her "artsy, modern" aesthetic.
We reframed her entire offer into spatial therapy tying in her background in feng shui and phsyscology, returned to her original name (Cultivated Space), and built a complete brand system from the ground up.
The result: a brand that feels grounded, a website that's easy to manage, and the freedom to grow without extra noise.
the work:
Reframed offer and positioning under "spatial therapy" to clarify services.
Built messaging frameworks, service structure, and brand bios.
Developed complete brand identity: custom illustrated logo suite, color palettes, typography.
Designed and built modern Squarespace website with SEO and accessibility optimization.
Created brand guidelines book and business card design for consistent implementation.
client feedbackCULTIVATED SPACE FOUNDER, AUDRA WHITE SAYS:
“Lauren was absolutely invaluable in my branding and website redesign. Not only did she deliver a beautiful logo and website that feel deeply aligned, but she was able to bring a sense of clarity to the way I present my business to potential clients that wasn't there before. The copy she delivered really captures the essence of my work and has armed me to better promote my offerings. As a creative, I feel very clear on what I like ... but am not always as clear in explaining that vision to other people! She really absorbed my inspiration and feedback and was able to translate it into something tactile, functional, and visually stunning. Beyond that, Lauren is always punctual & thorough in communication throughout the process. My experience working with her was a 10/10.”
WHEN YOUR SYSTEMS LINE UP,
EVERYTHING GETS EASIER:
CREDIBILITY EVERYWHERE
A web design presence that signals confidence across all platforms and positions you as a leader in the Portland Oregon market.
CLARITY OF STORY
Messaging that resonates with your audience — whether that's customers, donors, community members, partners, or investors who value authentic, purposeful work.
EASY & AUTONOMOUS
Websites built to run smoothly without constant fixes, expensive agency retainers, or expert technical skills.
ROOM TO GROW
Web design systems that adapt whether you're opening a second location, expanding your programs, scaling your creative practice, or reaching new markets.
YOUR PORTLAND OREGON WEB DESIGN QUESTIONS, ANSWERED (FAQ’S)…
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Unlike traditional Portland web design agencies with account managers and tiered teams, I work directly with business owners, nonprofit leaders, and creatives. You get senior-level web design expertise without the agency overhead, combining strategic thinking with hands-on execution. Think of it as the quality of a top web design company in Portland with the agility and personal attention of an independent professional.
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Most websites take 6-12 weeks depending on scope. We'll establish a clear timeline during our discovery call based on your specific needs — whether you're a business, nonprofit, or creative practice.
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For small to mid-size teams, Squarespace is reliable, secure, and easy to maintain without a developer. It supports e-commerce, events, blogs, landing pages, basic CRM integrations, and multilingual content. If you need complex custom apps or content workflows we can discuss other options such as WordPress.
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Yes! I handle content mapping, redirects, SEO preservation (titles, meta, schema), and URL structure so you don’t lose search equity. I also clean up bloat, consolidate pages, and improve internal linking and SEO performance for the Portland Oregon market.
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Investment varies based on scope, but most complete website projects range from $5,000-$15,000. I provide transparent pricing after our discovery call when I understand your organization's needs.
INDEPENDENT. INTENTIONAL. PORTLAND-FOCUSED
If you’re looking for a web designer in Portland, Oregon — I’d love to help you bring your vision to life. I know what it's like to build from scratch, scale fast, and need tools that don't collapse under pressure. I've been a founder. I've pitched investors. I've lived the scramble. When you work with me, expect:
A systems-first approach: I don't just hand you a website and wish you luck. I build systems that carry you through launches, pivots, and scaling.
A founder perspective: I've built and sold businesses. I know the challenges Portland business owners, org leaders, and creatives face.
Direct access: No account managers, no fluff — you work with me, or the dream team we build together, period.
Flexibility: Website design, messaging, campaigns, decks — whatever your next growth stage demands, I've got it covered.
YOU’RE BUILDING SOMETHING GREAT. YOUR WEBSITE SHOULD KEEP PACE.
Let's talk about where you are now — and how strategic web design can get you ready for the
next level of business in Portland and beyond.